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Quro

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The smarter way to
start feeling better

The smarter way to
start feeling better

Quro

Loop Brands collaborated with an innovative team of doctors, technologists and visionaries to help bring their idea of an amazing new technology and a revolutionary health initiative to life.

Introducing Quro, a smart online health assistant.

Just like a caring doctor, Quro listens and asks the right questions to better understand your symptoms and provide a personalised assessment that’s medically validated and precise. Powered by sophisticated artificial intelligence and trained by real doctors, Quro can identify over 7 million symptoms referencing medical journals, published books and clinical notes.

We were tasked with defining the brand, it’s positioning, creating a name and crafting a brand identity that is representative of this brilliant idea and has cut-through with a global audience.

Scope of work

Naming
Brand strategy
Brand identity

“Our new identity is a great representation of our vision and how we want to position our brand. Loop’s approach left us feeling excited and confident to enter the market with not only a revolutionary product but an amazing brand to match.” Abhi Bhatia, Founding Partner

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